romania http://design.org/tags/romania en Mysterium Wine: A Light-Revealed Brand for Lounges http://design.org/blog/mysterium-wine-light-revealed-brand-lounges <p>The packaging for Mysterium Wine pulls double duty, simultaneously appealing to a new demographic and providing current wine drinkers with a fresh and rewarding wrapper representative of the contents. </p> <p>Produced by Jidvei, Mysterium is a new limited wine series aimed at an under-harvested market segment—the night clubbers and lounge-goers who prefer the flashier packaging of alternative spirits. Jidvei's owner, who is one of the most competitive wine makers in Romania, hopes to gain the trust of that market with this targeted branding.</p> <div class="field field-type-filefield field-field-image"> <div class="field-items"> <div class="field-item odd"> <img class="imagefield imagefield-field_image" width="620" height="413" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_01.jpg?1343843010" /> </div> </div> </div> <div class="field field-type-filefield field-field-images"> <div class="field-label">Images:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> <img class="imagefield imagefield-field_images" width="620" height="999" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_04.jpg?1343843096" /> </div> <div class="field-item even"> <img class="imagefield imagefield-field_images" width="620" height="413" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_05.jpg?1343843096" /> </div> <div class="field-item odd"> <img class="imagefield imagefield-field_images" width="620" height="465" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_03.jpg?1343843096" /> </div> <div class="field-item even"> <img class="imagefield imagefield-field_images" width="620" height="414" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_02.jpg?1343843096" /> </div> <div class="field-item odd"> <img class="imagefield imagefield-field_images" width="620" height="952" title="Design, wine, packaging" alt="" src="http://design.org/sites/default/files/blog/2012/08/01/mysterium_06.jpg?1343843108" /> </div> </div> </div> <div class="field field-type-number-integer field-field-featured"> <div class="field-label">Featured:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> Not Featured </div> </div> </div> <p><a href="http://design.org/blog/mysterium-wine-light-revealed-brand-lounges" target="_blank">read more</a></p> http://design.org/blog/mysterium-wine-light-revealed-brand-lounges#comments design drink packaging print romania Wed, 01 Aug 2012 20:02:18 +0000 stephenolmstead 4269 at http://design.org