New Fuel Efficiency Window Sticker Designs for 2013 Vehicles

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May 26, 2011
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New Fuel Efficiency Window Sticker Designs for 2013 Vehicles

Design, EPA, fuelsticker

On Wednesday the EPA rolled out these new vehicle fuel economy label designs that include additional information on plug-in hybrid and electric vehicles and other advanced technologies aimed at reducing gasoline consumption and tailpipe emissions.

Design, EPA, fuelsticker

These new stickers are mandatory on all 2013 models, and allow consumers to compare fuel savings at a glance across different makes, models and types of vehicles, and whether they use on gasoline or an alternative fuel. For example, a shopper can see estimates of fuel or electricity is needed to drive 100 miles and how long an electric car needs to recharge.

The scanable QR code on each label allows customers to view and save fuel efficiency information on their phone and access additional vehicle information. See the video below for an example.

Lisa Jackson, administrator of the Environmental Protection Agency (EPA), says the reason for the redesigned labels is to give consumers, "the best possible information about which cars on the lot offer the greatest fuel economy and the best environmental performance." The EPA developed the updated labels with assistance from the Department of Transportation.

Design, EPA, fuelsticker

Design, EPA, fuelsticker

I'm a fan of the limited colors, simple type and strategic icons of the new design. They chose to be concise with the details instead of adding another sell sticker to a car with a list of fine print information, which will help get the message across instead of hindering it.

This PDF includes more example stickers, showing the full palette of icons and info.

Some other posts you might enjoy on our design blog:

Smart Car Design For Two

Audi A7 Constructed using 285 Sheets of Paper

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Via @strebel and autoblog

Jessica Patterson

Jessica Patterson

Hi, I'm Jessica. I'm a Designer and Writer at Drawbackwards and write for the Design Blog at Design.org. I enjoy vintage things, letterpress, publication design, and long walks around the Cesar Chavez Park pond. You can follow me on twitter at @jessdoodled for lots of fun randomness.

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Design Director: Graphic Print and Pattern / Portland, OR

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