Nooka Watches: New Case Design

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November 28, 2010
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Nooka Watches: New Case Design

Nooka, a modern watch and accessory company, recently unveiled a new watch case that is re-useably eco-friendly. They designed their new case in shape inspired by the nooka gem shape, but what's innovative is their use of food-grade silicone. Once you unwrap your watch you can cook up your favorite ramen.

Design, nooka, watch, case
Design, nooka, watch, case
Design, nooka, watch, case

To continue their participation with the product, Nooka will include a new recipe in their Noozletter each month to use with the siliconezone nooka gem box. They're also encouraging customers to come up with other uses for the case, and feel it's versatility isn't only limited to food.

A sampling of some Nooka designs: Here's one of Nooka's watch designs with their new holiday colors in their Zub style watch.

Design, nooka, watch, case

They also designed this glow-in-the-dark watch for Kanye West during his glow-in-the-dark-tour.

Design, nooka, watch, case

And I like their promotional poster for a japan artist exhibition featuring their collectable nookanooka character.

Design, nooka, watch, case

Jessica Patterson

Jessica Patterson

Hi, I'm Jessica. I'm a Designer and Writer at Drawbackwards and write for the Design Blog at Design.org. I enjoy vintage things, letterpress, publication design, and long walks around the Cesar Chavez Park pond. You can follow me on twitter at @jessdoodled for lots of fun randomness.

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Front End Developer / San Francisco, CA

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