student

This concept identity for the Bass Pro Shop by California-based Fred Carriedo exemplifies a designer identifying a problem and solving it on his/her own volition to beautify their world—and a lovely solution it is. Come, let's compare, optometrist style:

Which looks better...
This one...

or
This one...

New-York based Bauhaus design student and product designer Arvid Häusser is the designer behind Seppl, a porcelain espresso machine. He chose to use porcelain—a material we don't often see in appliances anymore—because of its thermal storage capabilities, sanitation and ease of cleaning. Plus, visually, it appeals to a wide-range of tastes.

Karen To is a recent design graduate from CalARTS. For an advanced motion class she created this storyboard to explore a more creative approach to battery advertising. Instead of the quintessential chromic, speedy and streamlined commercial, she chose to pursue a more colorful and playful angle.